The $2 hot dog story, the difference between service and hospitality, and how any business can give people more than they expect.
Neil Martin · Beats, Business & Life
Blog
HOPE: Hearing Other People’s Experience
I’ve had days when I lost all hope. What helped was hearing from people who’d been there and come through. That’s what HOPE means to me.
Writing my own theme tunes
On Christmas Eve 2018 I wrote a theme tune for a brand new podcast. Why the little extra is worth the effort.
School trains employees, not business owners
Running a business can feel like an emotional rollercoaster. Part of the reason is that school trained us to be employees.
565 books since 2016, and the one-page rule that started it
I quit reading when I left school. Then I changed one tiny rule. Since 2016 I’ve worked my way through 565 books.
Black Friday might have cost you more than you made
Deep discounts bring cash in, but they can quietly eat half your margin. Here’s the maths, and a better way to run a special offer.
Episode 203: The One About Looking Back and Connecting Dots
I finally told the story I’d been teasing, and worked out why I’ve spent all these years helping business owners. It goes back to my dad.
Episode 202: The One About The Number One Question
I asked Nigel what he gets asked most, and we ended up on Celtic Manor in the dark and a screen that turned into the sport.
Episode 201: Motivational Speakers Aren’t Always Motivational
Back after two weeks off, Nigel owns up to a CBA patch and we talk about coaches having bad days too.
What estate agents can learn from DJs, with Chris Watkin
On Chris Watkin’s sofa I explained why I make content the way I DJ. Find the sample, remix it, watch who dances, and start with a rough demo.
The Road Less Stupid and the dumb tax we all pay
Learn what the dumb tax is, why fewer dumb things beat more smart ones, and a simple way to think before the big decisions in your business.
Small consistent actions and the three Cs, with Chris Watkin
On Chris Watkin’s WatkinSofa I talked culture, conversation and consistency, and how a juicing workshop for 25 people got me onto Jamie Oliver’s Big Feastival.
Every week
Get The Mix
One short email a week. One track, one idea, one thing worth your time.
Two minutes to read. Unsubscribe in one click.
Free stuff
Free downloads
Planners and one-page guides to print and scribble on. No email needed.

About
Hi, I’m Neil
DJing since 1987, three decades in business, and the author of Done Beats Perfect. This is where I write it all down.















