A hotel breakfast in Belfast, a bit of thinking about who I’ve been, and the one thing I’ll never apologise for again.
Neil Martin · Beats, Business & Life
Blog
Episode 049: The One When Neil Gets Nerdy
I got nerdy about what it costs to win a customer, and why a £3.50 bag of chocolate monkeys can keep one.
Episode 048: Making Yourself an ‘A’ Player
Nigel and I look back at how this podcast started on a dictaphone, then get onto A players and keeping the clients you’ve got.
Episode 047: Put Your Face on Brad Pitt’s Body
Nigel stuck his face on Brad Pitt’s body by the fridge, and we talked about why the law of attraction needs the law of action.
How Rakim’s Sweat the Technique took me back to my bedroom decks
Get the story behind your favourite MC’s favourite MC, and what Rakim’s craft teaches anyone who makes things about sweating the detail.
Episode 046: The Good News and The Bad News
Nigel’s news from his specialist meant postponing our November event, and got us onto treating yourself as your own number one client.
Episode 045: Because I’m Worth It
Nigel’s L’Oréal son got us talking about self-esteem, and why every no on a sales call is worth £2.50.
A night sleeping out for Centrepoint
I joined a team from Propertymark to sleep out in the Queen Elizabeth Olympic Park for Centrepoint. Cold, uncomfortable and worth every minute.
Episode 044: Drink, Steal, Swear and Lie
Nigel once ended a talk by telling a room of registrars to drink, steal, swear and lie. Then he explained himself.
Episode 043: Super Simple Scheduling Stuff
Nigel promised a scheduling fix in 12 minutes, then told us about the auction where people bid more than double his fee.
Episode 042: Unless You REALLY Want It
Nigel runs a programme called FTI (failure to implement), and I explain why I’d swapped levelling up for levelling in.
The book that explains the voice in your head: The Chimp Paradox
Why the emotional part of your brain usually wins, what Steve Peters means by your inner chimp, and why commitment matters more than motivation.
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About
Hi, I’m Neil
DJing since 1987, three decades in business, and the author of Done Beats Perfect. This is where I write it all down.