Nigel built a whole talk round an acronym and only found out what it spelt when the audience told him.
Neil Martin · Beats, Business & Life
Business
The sign on my desk that became a book
For years a sign on my desk said Done Beats Perfect. Then I finally took my own advice, wrote the book, and held the first printed copy.
Episode 119: What Are You An Expert In?
Nigel asks what you’re really an expert in, then decides we’re all apps that need the odd upgrade.
Episode 117: The One With A Rant About Clubhouse
Nigel had a proper rant about Clubhouse gurus, and we both wanted to know what the people giving the advice had actually done.
Episode 116: The Ripple Effect of What We Do
Could someone you met at a dinner party tell their boss what you do on Monday morning? Nigel and I on making your message simple.
Episode 115: Speaking To So Many Multi-Millionaires
Nigel opened a pharma conference by calling the whole room multimillionaires, and that got us onto what you’re actually worth.
Episode 110: Nigel, Neil and Midge Ure (Part 2)
Part two with Midge Ure, who nearly joined the Sex Pistols in 1976 and wanted to talk about the crews behind every gig.
Episode 109: The One With Midge Ure (co-creator of Live Aid)
Our first ever guest, Midge Ure, on watching his whole calendar vanish to Covid and what he did instead. Part one of two.
Episode 107: The Most Unusual Thank You Card
A client once sent me a thank you card for a refund, and Nigel’s had a Lego man on his desk since 2015.
Episode 106: The 5 SWs
Nigel asked me for help live on air, and it turned out I’d been sitting on an idea his would slot right into.
Episode 095: The One Where Nigel Celebrates With A Crunchie
Nigel marks 23 years as a speaker with a Crunchie, and tells me how a speaker pulling out the day before got him started.
Episode 092: The One About DIRECT goals
Nigel walks me through DIRECT goals, and a client of his tries to cheat his Zookeeper assessment so he won’t come out as an elephant.
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About
Hi, I’m Neil
DJing since 1987, three decades in business, and the author of Done Beats Perfect. This is where I write it all down.















